Articles - online video capmaigns, video ads, video seo, video marketing, fundraising videos

The world of marketing and the world of Internet are both buzzing around the word “Video”. We are updating our clients with news regarding the present evolution of Internet video marketing.

According to the Wall Street Journal, video ads are continually on the rise, despite the recession (maybe as one of it's results). Confirming the use of online promotional videos and video ads, the article determines that: "Click- through rates for video ads are higher than they are for plain-image or text-only ads, statistics from Google’s digital-marketing firm DoubleClick show".

Camera Ready

New tools and services make it easy for small companies to create video ads

By SHELLY BANJO
August 11, 2008; Page R7
http://online.wsj.com/article/SB121803438950516993.html

Market For Local Online Video Ads Will Reach $1.5 Billion By 2012

Small to medium-sized businesses will spend 11.6% of their online budgets on video ads by 2012, The Kelsey Group estimates.

Information Week; 6/25/2008 http://www.informationweek.com/news/internet/ebusiness/showArticle.jhtml?articleID=208800843